Brett Yowell
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Marketing and Branding Services

BY.digital

Dec 2024 — Present bydigital.design ↗

Overview

Personal digital studio website showcasing web design, development, branding, and digital strategy services while serving as the primary platform for client acquisition.

Responsibilities

  1. 01Designed and developed the studio's marketing website from concept through deployment.
  2. 02Balanced visual storytelling with SEO, accessibility, and performance optimization.
  3. 03Created interactive experiences that reinforced the studio's brand identity while maintaining usability.

Stack & Tools

Framework

Nuxt 3Vue 3

Languages & Libraries

TypeScriptHTMLCSSTailwind CSSGSAPThree.jsCloudinary

Tools

Adobe Premiere ProAfter EffectsPhotoshopDigital Camera PhotographyAdobe Creative Suite

Challenges

Media Performance

Implemented Cloudinary's image optimization and delivery pipeline to efficiently serve large media assets while preserving quality and minimizing page load times.

Interactive User Experience

Designed custom GSAP-powered interface interactions, including dynamic media previews and animated navigation elements that encouraged exploration without sacrificing usability.

Immersive Navigation

Built an interactive Three.js environment that transformed site navigation into an engaging branded experience while maintaining accessibility to core content.